Pride 2023 Brands Campaigns
June is Pride Month and brands like Coach and Converse lead the way, creating unique and eccentric Pride Month pieces in every shade of the rainbow. With companies like Target opting to pull their pride month merchandise due to threats and backlash, brands that continue on with their merchandise are essential to continue to support the LGBTQIA+ community.
Image: via Converse Munachi Osegbu and Jess Odham Pro
Converse Pride collection features an arrangement of 16 shoe styles and three shirt styles. Their shoes include classic Chucks, boots, and heeled Chucks, all accented with splashes of different pride flags incorporated into the sole, laces, and logos. Their shirts feature the Converse logo in rainbow colorways. Converse is known for inclusivity and makes a statement with its pride collections annually.
Coach’s Pride arrangement includes a collection of 58 products, including handbags, apparel, tech accessories, shoes, jewelry, and more. Best Sellers include their Kitt Messenger Crossbody in a signature rainbow canvas colorway. Featuring calf leather straps and accents, as well as gold hardware, it is a classic unisex and multifunctional handbag. Another best seller is their sports sandals in signature Jacquard and rainbow. The style features a leather sole with rainbow velcro straps creating a sporty and comfy style sandal that features every color of the rainbow.
Image: via Coach
Coach has been dedicated to supporting LGBTQIA+ pride month for over 10 years, celebrating a decade with the Hetrick-Martin Institute this year. The company prides itself on uplifting all the community members and supporters throughout the year. This year's collection took inspiration from Fire Island, NY, a popular LGBTQIA+ vacation destination with beautiful displays of Pride year-round.
Image: via Coach
