Gigi & Kylie are Loving Jade Cropper

Meet Jade Cropper. 

Courtesy of Jade Cropper

A Stockholm-based fashion designer freshly graduated is making her way into the fashion scene. She creates that emphasis on versatility, inventive detailing, imperfection and deconstruction. 

Jade Cropper challenges the way traditional fits look by encouraging designs that push multi-functionality. 

Courtesy of Copenhagen Fashion Week

Fast fashion is a thing of the past one up-and-coming designers are turning away from, understanding the necessity to create consciously. The designer is part of the Circulose family, a company that creates fabric from recycling cotton from worn-out clothes and production waste. All her garments are produced in Sweden and are now shipped worldwide. 

Jade’s designs debuted this past February at Copenhagen Fashion Week, delivering a femenine, organic and raw concept. Jade has mentioned how she gets most of her inspiration from non-european designs and it's clear in her construction that she indulges in different techniques from around the world. 

Big celebrities and supermodels have taken notice of her designs and rocked them this NYFW. 

Gigi Hadid was spotted at this NYFW wearing her own designs from her new brand Guest in Residence until she took a break from the cashmere knits and sported a complete Jade Cropper leather ensemble. Later she wore the same brand for a red carpet event, this time in a denim low-rise mermaid skirt and matching top. 

Her designs hit NYFW not only through Gigi but through beauty mogul Kilye Jenner and the latest CR Fashion Book cover star. Who uploaded a photo of herself wearing Jade Cropper runway ok, a cut-out underboob bearing pink-hued top paired with an ultra low-rise matching skirt.

Courtesy of @kylie jenner

Jade Cropper is definitely one of the designers to watch as she delves into the imperfect and designs for the modern femenine women.