Luxury Brands Want to Raise the Bar, Along with Your Bills
In recent years, many brands like Hermès and Chanel have increased their bag prices. However, these increased prices ultimately affect their customers. Consumers are left wondering where these price increases came from and why they are happening. This article addresses the main drivers of luxury fashion's increased prices and what they mean.
Ever Heard of Simon Cracker? Thankfully, Now You Have
When I visited Milan I was able to learn about so many new fashion labels that are more European-based and aren’t as available in America. One label that I came across was Simon Cracker, this has to be my favorite brand that I learned about during my time in Europe. Simon Cracker is chaotic, colorful, intriguing, and overall very creative.
The Smart Marketing Behind Fashion Brand Collaborations
In the marketing world, fashion collaborations are under the category of collaboration marketing. Fashion collaborations have been a way for brands to market for decades. They are when two or more fashion brands come together to design a collection or product.
Adidas Sued Luxury Brand Thom Browne Over Their Iconic Stripe Motif
The brand Adidas was in a trademark lawsuit with luxury brand Thom Browne over his use of stripe motifs on his garments and accessories.
Kid Cudi Breaks Into the Fashion Industry with His New Brand - MOTR
Most people know Scott Ramon Seguro Mescudi as Kid Cudi. His music has become a staple in many people’s playlists, but music is not all that he does now. He is breaking into the fashion industry and creating his own clothing line.
Why is There a Lack of Plus Size Collections Placed and Seen In Stores?
Even as the fashion industry is beginning to hire plus size models and design plus size collections, there is still work to be done when it comes to inclusivity and equality for in store shopping experiences.
Let’s Talk About Denim Recycling and Upcycling In the Fashion Industry
As the fashion industry looks for more sustainable practices, recycling and upcycling has become a way for them to be sustainable without spending too much money. Recycling and upcycling is especially popular within the denim industry.
Shein Takes the Crown as the Most Searched Brand of The Year on Google
The fast fashion brand Shein is the most searched brand on Google in 113 countries this year. Them being the most searched brand not only says a lot about the continuing influence of fast fashion brands through social media and digital landscapes, but it also shows how popular Shein has become as a brand this year alone.