Your Guide to Becoming a Motomami
Meet Rosalia, one of today's most coveted and exciting artists. Rosalia is known for her flamenco inspired music mixed with reggaetón, pop, electronic and trap. She has also become a fashion icon with her avant-grade take on experimental fashion.
Courtesy of Vogue
"My music wouldn’t make sense without flamenco. That’s my base – flamenco is the classical foundation I chose to build my music on. I fell in love with this music genre when I was 13 and since then, I’ve never stopped exploring it. Flamenco inspiration is, above all, the frame I compose my music within." -Harpers Bazaar
Her impressive vocals and ambitious creativity landed her collaborations with Billie Eillish, Travis Scott, Ozuna, The Weeknd and Bad Bunny, keeping flamenco sounds alive through a range of musical genres. Her second debut album, El Mal Querer, took the world by surprise by landing at the top rankings even in places where Spanish isn’t spoken, bringing Catalonian and Spanish folk iconography to the world. Her vocal power is so intense that you don’t need to know Spanish to feel the Rosalia effect when listening to her music.
Courtesy of Vogue
The Catalan singer has gained international fame not just for her sound but for her experimental fashion that convines street style, sex appeal, oversized garments and a lot of haute couture.
An exceptional young artist that had the power to popularize a traditional sound known by a few into Billboards hits. She has done the same for fashion. Provocative, avant-garde, fresh, youthful, experimental are a few words to describe her styles and nail art.
For her first talk show she wore Acne Studio with a long sleeve under shirt and knee high ribbed socks. Rick Owens took inspiration from Rosalia's flamenco roots and created a beautiful fringed ensemble for the Met Gala and a cut-out asymmetric Giorgio Armani gown for the Billboard Women Awards and my personal favorite, a Palomo Spain gown.
Filip Custic is the mastermind behind the captivating imagery, all inspired by a specific song reflecting a clear inspiration from surrealist artist Dali and the magic realism from Frida Khalo. All stunning pictures incorporate allegories and symbolism like the use of golden halos and mirrors.
After El Mal Querer, Rosalia has experimented with different sounds and with those sounds come new fashion risks.
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This summer Rosalia kick started her first ever world tour for her celebrated new album Motomami. Described as a brilliant reflection of global culture experience that comes as an interpretation of different musical styles and genres.
“brash and bawdy at some turns, crushingly vulnerable at other points, and completely ridiculous when it wants to be.” -Rolling Stone
An album that stirs emotions, sometimes uncomfortable and completely new, true to who she is. Just like her new sound her style is new and reinvented. Previously she was all about fringes and maximalist nail art, this time que came out with a more urban monochromatic vibe. All her looks have been cinched, comfortable, draped, with cut-outs and very sensual. One accessory that never fails is her now signature braids and sky high boots.
The designer behind most of her tour looks is Spanish based brand: Pepa Salazar. The whole aesthetic from the outfits to the stage scream Balenciaga, as it follows the line of monochromatic, pointy knee-high boots and minimal styling. She has also worn looks from Dion Lee that allude to a more sensual leather 90’s vibe.
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Her music and style explore dualisms which is exactly what being a Motomami means. A word that represents the aggressiveness and vulnerability a person experiences. Being a Motomami is being strong, vulnerable, free, sensitive and everything in between.