Khy. A New Venture for Kylie Jenner
Almost as exciting as the announcement of a new Kar-Jenner baby is the emergence of a new brand. The youngest of the siblings, Kylie Jenner, is known for her highly successful brand Kylie Kosmetics, as well as others such as Kylie Skin, Kylie Swim, and Kylie Baby. The newest to join the mix is khy. An apparel brand teased on October 4th with a picture of a bold full-length leather trench coat. The first drop of this new brand for Kylie was November 1st at 9 am
Image via British Vogue
In collaboration with German-based brand Namilia, the collection consists of all-black faux leather basics. Meant to consist of pieces to build a quality staple wardrobe, the 12 pieces in the collection are intermingled and mixed and matched to create various black monochromatic looks. The all-black and leather of the collection make for a dark and dramatic look perfect for the upcoming winter.
Image via InStyle
The Collection features pieces such as the Faux Leather Trench. An ankle-length oversized black coat featuring a dramatic fold-over collar, puffy sleeves, silver zipper accessories, and a wide leather belt around the waste. This piece in particular is already sold out in all sizes. The faux leather strapless mini dress features a silver zipper all the way down the front aswell as additional zipper accents across the front. Each piece in this collection has a similar futuristic look as this.
Image via Page Six
This new brand had been heavily modeled and posted by Kylie herself, who is proud of this new child to join her umbrella of brands. A focus on making sure these products were accessible to those who admire Kylie was made. Not only is the collection designed to mix and match for a limitless number of looks, but it is size-inclusive aswell. Each piece is offered in sizes from XXS to 4X. Costwize, pieces range in prices from $48 to $198 from the seamless baby tee to the largest piece, the trench coat. The collection is also comprised of faux leather, making it an option for vegan shoppers aswell.
Image: via Getty Images
Friends, family, and fellow stars like Kendall Jenner and Hailey Beiber have been spotted out dressed in kyh pieces, getting the collection even more exposure. In typical Kar-Jenner fashion, Kylie’s new brand is an automatic success with sold-out sizes and an astonishing 1 million dollars in sales within the first hour. With such success in launch 001, we can anticipate great things from the youngest Kardashian sister’s newest brand.
