A First Look Into The New Frankies Bikini Gigi Hadid Collab
The supermodel is teaming up with her childhood friend to bring to life a collection of delicate, dreamy swimwear reminiscent of her time spent on her family's Pennsylvania farm
COURTESY OF ALANA O’HERHILY
Francesca Aiello, founder of Frankies Bikinis, has known Gigi Hadid since 8th grade at school in Malibu. “She is both a leader and a caretaker, and has been authentically herself from the day I met her,” Aiello tells Vogue. “She is hard working, incredibly intelligent, and the type of person that goes out of their way to make the people around them feel loved and comfortable.” Growing up by the beach, both girls would spend their days in bikinis and nights having sleepovers, documenting memories on their disposable cameras. Since those childhood experiences, both have grown to become extremely successful: Gigi as an international supermodel and Francesca as the founder and creative director for Frankies Bikinis.
COURTESY OF ALANA O’HERHILY
Frankies Bikinis started during Francesca's high school career and made its debut in 2014 at Miami Swim Week, making her the youngest designer ever to do so. Growing up practically by the beach and living in a bikini, “ I wasn’t happy with the options for swimwear on the market, so I had some suits custom designed for myself.” says Francesca in an interview with Forbes. Her mom suggested she start her own line, and everything took off. The demand was so great that she had to dedicate more time to the business than being in public school, so after she got her high school diploma online, she worked full time to achieve her dream. Francesca Aiello’s designs have been worn by supermodels and celebrities including Bella Hadid, Hailey Bieber, and Kylie and Kendall Jenner.
COURTESY OF ALANA O’HERHILY
They've embraced a collaboration that draws inspiration from their long standing friendship. “Creating this collection was so special because there are so many details that we incorporated into each piece that are personal to both my friendship with Frank and my personal life,” the model-mum tells Vogue. Gigi’s personal style is reflected within the collection, from floral prints to frills to soft silhouettes. “Her style is effortless yet one that catches the eye and leaves an impression on everyone,” says Aiello. “Everything we designed was created for everyone to be able to wear and feel confident in, and that is exactly how Gigi makes everyone around her feel—empowered, confident and loved.” (Vogue) In addition to creating beautiful bikinis, both girls were keen on making every piece functional. This collection is a mix of beachy, surf chick mixed with farm, forest, earthy vibes.
COURTESY OF ALANA O’HERHILY
COURTESY OF ALANA O’HERHILY
Frankie and Gigi were photographed in the collection by Alana O’Herlihy, - a close friend and photographer. “What’s amazing about Gigi and Alana is that we all are constantly supporting each other and cheering each other on, so coming together to collaborate on a project is something we will never forget,” Alana said in an interview with Vogue.
Frankies Bikinis X Gigi Hadid launches at 5pm (BST) on 11 May, available at Frankiesbikinis.com.