The Trend of the Summer: Linen & The Coastal Grandmother
Cool, breezy clothing is a must for the summer. Linen has long been a go-to for spring and summer fashion, and this year, linen is becoming one of the top trends for the summer. From the Coastal Grandmother trend to the classic beachy linen pants, the fabric is the perfect solution to how to stay cool while also staying stylish.
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Flax linen is one of the oldest used fibers in history. The fabric is very comfortable and it has great thermoregulation properties which means that it draws heat away from the body keeping you cool during the warm weather months. Linen is also very strong and durable, so any linen garment you invest in is sure to last a long time. Sustainability is a key feature of linen; left untreated, the fabric is biodegradable.
Linen has always been a chic beachy summer staple. A cute linen sundress or some wide leg linen pants create instant outfits. The simplicity of linen makes it super versatile and can help you put together effortlessly chic looks.
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If you’ve been scrolling through TikTok, you may have seen the new Coastal Grandmother fashion trend. TikTok creator, Lex Nicoleta explains, “If you love Nancy Meyers movies, coastal vibes, recipes and cooking, Ina Garten, cozy interiors, and more, there’s a good chance you might be a coastal grandmother.” Nicoleta’s video has since been reposted by the embodiment of the trend, Diane Keaton who has starred in many of Nancy Meyers’ movies. Anne Hathaway is another celebrity that is loving the trend. She posted on Instagram: “I have been ready for #coastalgrandmother chic since before TikTok was born. May this moment never end.”
COURTESY OF NET-A-PORTER— PEONY
Take this as your sign to invest in some good quality linen garments and fully embrace your inner coastal grandmother. Cozy up in a chunky knit sweater, breezy wide leg pants, and sun hat for the ultimate summer comfort look. And if you’re dying to try out this trend, Jacquemus has the perfect summer pieces in colors like bubble gum pink, sage green, and ecru. Cult Gaia takes a new approach to a classic linen top with their open back chain embellished top. Another brand that has mastered the linen trend is Peony, which has the cutest floral dresses perfect for summer brunch or a picnic in the park.
COURTESY OF NET-A-PORTER— Jacquemus
If you’re looking for a closet upgrade this summer, linen is a must have. It can be dressed up for a night out or dressed down for lounging around. There is no better way to ring in the summer than to jump on the hottest, or coolest, new trend.
