Off-White & Undercover Experiment With Their Collections For Paris Fashion Week
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Off-White & Undercover Experiment With Their Collections For Paris Fashion Week

The newest Off-White RTW fall 2023 collection came with a lot of talking points. From Naomi Campbell walking in the show to Ib Kamara’s second collection being the creative director following the iconic Virgil Abloh. And if we are talking about experimentation at Paris Fashion Week, let’s mention Undercover, a Japanese fashion brand created by Jun Takahashi.

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Lancôme Makes a Surprising Move and Hires Emma Chamberlain as Their New Ambassador
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Lancôme Makes a Surprising Move and Hires Emma Chamberlain as Their New Ambassador

Emma Chamberlain is a desired interviewer at the Met Gala, an icon during Paris Fashion Week, and an entrepreneur who started her own coffee company and has collected countless amount of other achievements. Her newest and possibly biggest partnership is being a global ambassador for the French-based beauty brand, Lancôme.

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Why Do We Love Luxury Brands So Much? 
Marketing Asha Johnson Marketing Asha Johnson

Why Do We Love Luxury Brands So Much? 

Luxury fashion brands have cemented themselves in the world as a symbol of status and wealth.With this knowledge, successful and namesake luxury brands are able to use marketing and their brand popularity together to their advantage.

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The New, Old Ferragamo
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The New, Old Ferragamo

Maximilian Davis has mastered the art of restraint. In a world of rapid trend cycles and consumers with short attention spans, the fashion world has been turning more frequently to gimmicks; attention grabbing moments that are increasingly dramatic and bizarre. Davis refuses to partake, instead using his sophomore collection at Ferragamo to expand on the brand’s new vision under his direction.

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